Running a small business can feel like we’re juggling every responsibility imaginable. We’re the boss, the bookkeeper, the marketer—and sometimes the person fixing the leaky faucet. It’s exhausting!
But what if we could free up time without sacrificing quality? What if we could make small, simple changes that let us focus on what really matters—like growing our business, serving our community, or even taking a well-deserved break?
At Maverick May Solutions, we firmly believe that strong small businesses build strong communities. And to keep our businesses thriving and local, we need to be as efficient as possible. That means learning to work smarter, not harder.
Here’s how we can reclaim our time, embrace simple tools, and create content that helps our businesses grow.
Tired of Doing It All? Here’s Why It’s Holding Your Business Back
Let’s get honest: Many of us are wearing too many hats. “Time management” sounds great in theory, but in reality, it often means squeezing more into already-packed schedules.
As Dan Martell, author of Buy Back Your Time, puts it:
“If we don’t have time, it’s because we’re doing things we shouldn’t be doing.”
For many of us, that might include tasks like bookkeeping, scheduling, or updating social media—important jobs, but not ones that only we can do. The goal isn’t to work harder; it’s to focus on what we do best and LET GO of the rest.
The 3-Step System That Saves You Time and Grows Your Business
Dan Martell’s “Buyback Loop” is a straightforward way to reclaim our time and focus on what matters. Here’s how it works:
Audit: Write down everything we do in a week—every single task. This includes answering emails, restocking shelves, or posting on Facebook.
Delegate: Look at the list and ask, “Does this need me?” If not, it’s time to hand it off. That could mean hiring part-time help, outsourcing tasks like bookkeeping, or using tools to automate repetitive work.
Elevate: Use the time we save to focus on high-impact activities, like building relationships with customers, improving services, or planning for growth.
This strategy helps us break free from the grind and gives us the time to work on our business instead of just in it.
The Secret to Attracting More Customers Without Working Longer Hours
Now, let’s talk about how to attract new customers and build trust in our communities without working longer hours. The answer? Content creation.
“Content” might sound fancy, but it’s just sharing what we already know in a way that helps our customers. It could be a blog post, a quick video, or even an email tip.
Ali Abdaal, a YouTube expert, explains it like this:
“Think of content as planting seeds. We plant them once, and they grow while we sleep.”
For example, if we run a hardware store, we might create a short video showing how to fix a leaky faucet. That one video could help hundreds of potential customers, establish our expertise, and encourage people to visit our store when they need supplies.
No Tech Experience? No Problem—Here’s How to Start Creating Content Today
If we’re new to content creation, it can feel intimidating—but it doesn’t have to be. Here’s how we can start small and build confidence:
Start with what we know: Think about the questions customers ask us most often. Answering those questions in a blog, email, or social post is a great place to start.
Use what we already have: That one idea can be shared in multiple ways. For example, a blog post could become a short social media tip or a flyer in the shop.
Be consistent: We don’t need to create something every day. Even sharing something helpful once a month keeps us connected to our audience.
These Simple Tools Will Save You Hours Every Week (No Tech Savvy Required)
Technology doesn’t have to be overwhelming. Today’s tools are designed to make life easier, not harder—even if we’re not tech-savvy. Here are a few that can help:
For Scheduling: Tools like Calendly let customers book appointments without back-and-forth phone calls.
For Social Media: Apps like Buffer or Hootsuite can schedule posts ahead of time, so we don’t have to log in every day.
For Bookkeeping: Software like QuickBooks or Wave simplifies tracking income and expenses—and can even send invoice reminders automatically.
The best part? Many of these tools are easy to set up and save us hours every week.
Your Business Is Your Legacy—Here’s How to Protect It for the Future
Our businesses aren’t just a source of income; they’re part of our legacy. They represent years of hard work, dedication, and a commitment to serving our customers and communities.
Preserving that legacy means evolving with the times. By embracing simple strategies to save time, adopting tools that streamline our operations, and sharing our expertise with the next generation of customers, we can ensure our businesses continue to thrive—not just today, but for decades to come.
We understand that change can feel overwhelming, but you don’t have to navigate it alone. Our mission is to make these strategies simple, accessible, and tailored to the unique needs of your business.
Ready to Build a Stronger Business? Let’s Work Together to Make It Happen
Preserving our small business legacy means evolving with the times, and Maverick May Solutions is here to help.
Let’s work together to preserve the legacy of small businesses, keep them local, and make them stronger than ever. Contact Maverick May Solutions today for a free consultation, and let’s start inspiring new possibilities for your business.
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